Journal

Insights on performance

A collection of thoughts, guides, and case studies on building the modern web.

PerformanceFeb 24, 2024

Why Website Speed is Your Biggest Revenue Lever

A deep dive into how sub-second load times impact conversion rates and SEO rankings in 2024.

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DesignFeb 18, 2024

The Architecture of a High-Converting Landing Page

Breaking down the psychological triggers and structural elements that drive modern users to take action.

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E-CommerceFeb 10, 2024

Transitioning to Headless Commerce: A Strategic Guide

Everything you need to know about decoupling your frontend from Shopify for ultimate speed and flexibility.

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